Breast Cancer Awareness Month
This October, help VPFW raise awareness, donations, and spirits in the fight against breast cancer – plus have a chance to win great prizes in our Pink Purse Raffle! #MammogramsSaveLives
Every October, VPFW promotes Breast Cancer Awareness Month and charities that support the fight against breast cancer, spreading the word that #MammogramsSaveLives. As women’s health providers, we know that educating our patients about breast health and providing access to routine screening mammograms saves lives. We also believe in supporting local organizations that are funding breast cancer research, raising spirits, and helping to build awareness.
Check out VPFW’s Breast Cancer Awareness Month activities below to find out all the ways you can participate – and have a chance to win great prizes in our Pink Purse Raffle. (All activities marked with a 👛 are ways to enter!)
Free Mammograms for Uninsured Women during October
***UPDATE: All free mammogram spots have been filled.***
VPFW supports breast health for all women. During October, we are offering a limited number of free mammograms to women who are uninsured. Free mammogram appointments can be made at the following VPFW locations:
- Koger Center
- St. Francis
- Prince George
We thank Radiology Associates of Richmond for partnering with us to read these mammograms pro bono.
Please call us to schedule today!
If you are uninsured, call 804-897-2100 to check availability and schedule a free mammogram at VPFW in October.
October ThermiVa Special: 15% off for Breast Cancer Survivors
ThermiVa is a painless vaginal rejuvenation treatment that is a wonderful option for breast cancer survivors because it is non-hormonal. We are offering a special during Breast Cancer Awareness Month for breast cancer survivors who would like to try ThermiVa. Breast cancer survivors will receive 15% off the initial treatment (3 sessions) when you call us during the month of October to schedule your treatment.
Call 804-897-2100 through October 31 to schedule your initial ThermiVa treatment and get 15% off when you complete your payment by the end of the year.
PINKOUT with VPFW and spread awareness that #MammogramsSaveLives👛
Join VPFW by wearing pink from your head to your pinky toes during Breast Cancer Awareness Month (October) to help us spread awareness about breast cancer and remind women that #MammogramsSaveLives. While you’re at it, post a pic of you in your pink, tag VPFW on Facebook or Instagram, and use hashtag #MammogramsSaveLives to be entered in our pink purse raffle! Learn more below.
Donate Caps for Cancer and Cards for a Cause 👛
Caps for Cancer and Cards for a Cause are initiatives started by VPFW patient Suzie Adams to collect new or homemade hats, scarves and uplifting greeting cards for patients at local cancer treatment centers. We collect items at all VPFW locations throughout October, and everyone who donates gets entered into our Pink Purse Raffle (see more below).
*Hats must be brand new or handmade and placed in a sealed ziplock bag due to low immune systems of the patients receiving them.
Amazon Wishlist
Shop our Caps for Cancer and Cards for a Cause Amazon Wishlist! Your donation will ship directly to VPFW. Please have items arrive by Tuesday, Nov. 2.
Join us for the Making Strides Against Breast Cancer Walk, Saturday, Oct. 18 👛
VPFW is a proud sponsor of the American Cancer Society’s Making Strides Against Breast Cancer walk again this year. The walk begins in VCU’s Monroe Park on Saturday, October 18 at 10am.
Join our team, walk the 5K course with us, and/or help us raise money to support this important cause in support of breast cancer patients, survivors, and research, and in honor of those we have lost.
It’s FREE to sign up and walk with VPFW – plus you’ll be entered into our Pink Purse Raffle!
Making Strides Against Breast Cancer Walk Details
Saturday, Oct. 18, 2025
9am-12pm (Walk starts at 10am)
VCU’s Monroe Park
620 West Main Street
Richmond, VA
Join the VPFW Making Strides Against Breast Cancer team >
Donate to Virginia Breast Cancer Foundation 👛
Every year, VPFW raises donations for Virginia Breast Cancer Foundation – a wonderful organization that supports breast cancer research, advocacy, and support for families in Virginia who are impacted by breast cancer. Donate to our fundraising page by Oct. 31 to be entered in our Pink Purse Raffle. (See more below.)
Donate to Virginia Breast Cancer Foundation >
Pink Purse Raffle: Enter for a Chance to Win Amazing Prizes!*
VPFW is proud to support the Virginia Breast Cancer Foundation, the American Cancer Society’s Making Strides Against Breast Cancer Walk, and Caps for Cancer and Cards for a Cause. Read on to learn how you can have a chance to win amazing prizes in our Pink Purse Raffle by helping us support these organizations!
4 Ways to Enter the Pink Purse Raffle:
- Post a photo of yourself in pink and tag VPFW on Facebook or Instagram with hashtag #MammogramsSaveLives by Oct. 31 = 1 raffle ticket (If your account is private, send a screenshot of the post with tags to katherine.bullock@vpfw.com to be entered!)
- Donate greeting cards, hats or scarves for Caps for Cancer and Cards for Cause at any VPFW office by Oct. 31. One item = 1 raffle ticket
- Join our Making Strides Against Breast Cancer team and walk Saturday, Oct. 18, downtown in VCU’s Monroe Park. Sign up = 1 raffle entry, plus 1 raffle entry for every $5 donated.
- Donate to Virginia Breast Cancer Foundation (online only) by Oct. 31. 1 raffle entry for every $5 donated.
Pink Purse Raffle Prizes:
- $100-value VPFW pink purse gift basket (win one of 6!)
- $165-value gift certificate to Crystal Reyns Photography for a 15-minute mini session, which includes a private gallery for digital images (expires 2/2026)
- $200 gift certificate to Mosely Road Photography
Gift basket of hair products + $35 gift certificate to Alexis Suzanne Hair Salon - $50 Gift card to The Supper Club donated by Dabney Orthodontics (win one of 2!)
- $50 Gift card to The Grill at Waterford (win one of 4!)
Schedule Your Annual Mammogram
Last but not least, don’t forget to schedule your annual screening mammogram at our Koger Center, St. Francis, West Creek, or Prince George locations! October is a popular month for mammograms, so you may need to schedule further out. It’s also a great time to remind the women in your life that #MammogramsSaveLives.
To schedule your annual mammogram, call us at 804-897-2100 or set an appointment online.